3 years ago, we created a simple platform in response to a specific local need – Culture Hosts was initially created to support ‘cultural’ knowledge training and supply real-time what’s on information to visitor services staff in hotels, visitor centres, and venue front of house in Manchester. Which it still does.
But once we’d built it, we started to see how its potential to support cultural marketing and place-making was greater than we had envisaged – and very well-suited to the direction in which the digital marketplace was evolving.
Culture Hosts is capable of doing many things along the digital-content, marketing supply chain. At its simplest:
At the moment, we are testing some new features and uses:
We are lucky to be testing and developing these ideas with various Arts Council England Cultural Destinations partners in Manchester, Bath and Bristol and soon in Stoke-on-Trent – but are keen to hear from other partnerships for whom Culture Hosts might be a useful option.
Get in touch with ben@creativetourist.com
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